Toilet Paper Wedding Dress Contest Winner Crowned in New York City

In the last Wednesday, the Cheap Chic Weddings has announced the winner of its annual Toilet Paper Wedding Dress Contest. After weeks of hard work and anticipation, Susan Brennan — Michigan native — was named the winner of the Eighth Annual Cheap Chic Weddings Toilet Paper Wedding Dress Contest. She, the 2011 winner, claimed the top prize again and received an award totaling $2,012 for her design.

Toilet Paper Wedding Dress

The contest had more than 700 entries this year, and its sponsor, Charmin, provided coupons to entrants to help cover the cost of the paper. The rules dictate that participants may only use Charmin toilet paper, glue, and needle and thread to complete their designs. The gowns need to be worn by real people and those modeling the dresses have to be able to take them off and on like they would a real wedding gown.

“The quality of talent that presents itself each year always amazes us,” says Susan Bain, one of the founders of Cheap Chic Weddings. “This year’s entries included several dresses that had intricate details like faux embroidery, ruffles, pleats and even lace effects.”

Charmin is a sponsor of the contest for the second time and provided coupons for contest entrants to help cover the cost of purchasing the rolls of Charmin used in creating each dress, which ranged in amount from 10 rolls to nearly 50 rolls in some cases.

“We’re inspired by these dresses and couldn’t imagine a better way to showcase the Charmin brand in a fun and unique way. Congratulations to Susan Brennan and all the finalists on their fantastic designs.” says Laura Dressman, P&G External Relations Manager.

Susan Brennan was joined at the finale event by the other two contest finalists. Katrina Chalifoux was the runner-up, and received a check for $1,000, while Jennifer Henry placed third and received a check for $500.


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